03 / Photography and film
Rafa Diniz
A signature drawn by hand, one accent colour that never competes with the work, and a site built to put photography and film first.
- Scope
- Logo designArt directionColour gradingWeb designDevelopmentMotion
- Where
- Gainesville, FL
- Live
- byrafadiniz.com

Identity
The signature is the logo
A photographer signs their work, so the mark is his signature, drawn by hand and set over wide-tracked capitals. One accent runs through the interface as the only colour on the site that is not a photograph.

Type
- Instrument SerifDisplay
- ArchivoInterface
2
Short films
Directed, shot and cut by Rafael.
53s
Showreel
In the hero, and nowhere else.
0
Templates
Static and hand-coded throughout.
Film
The films lead
Two shorts open the site before a single photograph does. One is a documentary about devotion, the other a brand film for a ranch. Stills from both were graded to sit in the same world as the archive underneath them.
Archive
Filed by subject, not by date
The photographs are filtered by what they are of, so someone who came for architecture never has to scroll past a wedding to find it.
Build
Static, and hand-coded
No template and no page builder, which keeps the pages light even with photographs the size of a wall.
The site




“I came in with a bunch of references and half-finished ideas. There were things in the final design I never would’ve thought to ask for, but now I can’t imagine the site without them.”
Rafael · Photographer and filmmaker
Next project
Renata Estrella
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